Thursday, April 24, 2014

Imperial Bank Holds Arsenal Coaching Clinic

Imperial Bank in partnership with the Arsenal Football Club conducted a two-day children’s coaching clinic last weekend at the Parklands Sports Club in Nairobi, Kenya. Coaches Nathan Asare and Drew Tyler trained 34 selected children from the SAGS Academy together with Imperial Bank marble junior account holders  aged 6 – 16 on football skills and techniques.

The coaching clinic is part of the Imperial Bank and Arsenal Football Club partnership which seeks to improve children’s individual skills and knowledge of the football game, whilst experiencing the unique Arsenal training and the camp atmosphere. 

Arsenal Partner Service Executive, Mr. Alex Smith said that Arsenal is tapping on its huge Kenyan fan based to introduce “The Arsenal Way” of football. “As one of the top football club worldwide, we believe that coaching the kids and introducing them to Arsenal’s ethics will encourage them to appreciate the game further,” said Mr. Smith.

Arsenal Soccer Coaching includes agility and fitness drills with and without the ball, passing and dribbling skills to increase players’ ball control and confidence. After intense drills players will be placed into competitive situations such as five-a-side games, positional plays and uneven teams.

Imperial Bank’s Head of Marketing and Communications, Ms. Muthoni Wachira said that the coaching sessions will run in tandem with Imperial Bank’s ongoing activities with local organizations to promote grassroots football, with the aim to form a junior team from the existing programme to participate in the coaching clinics and tournaments.

“As a company, we are not only proud to be associated with the most entertaining club in the English Premier League, but also delighted to promote and develop football skills in Kenya,’’ Ms. Wachira said.

Ms. Wachira added that it is expected that the children will be able to develop their sports talent to represent the country in international tournaments. Last month, eight Imperial Bank customers attended the Arsenal vs Manchester City game feat at the Emirates stadium.



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