Friday, June 20, 2014

Global sourcing firm, Li & Fung, trains its sights on Kenya’s Textile City offer to meet global demand for quality consumer products


One of the world’s leading consumer products supply chain manager, Li & Fung, has expressed its interest to set up shop in Kenya as part of its efforts to meet global demand for premium textile products and related goods.
The Hong Kong Headquartered industrial firm, which has just concluded a fact-finding mission to Kenya hosted by the Ministry of Industrialization and Enterprise Development, Cabinet Secretary, Adan Mohamed will be seeking to explore opportunities in the local textile sector.
Following its fact finding visit, all indicators are now positive that Li & Fung may be one of the first operators at the proposed Textile City to be located at the Export Processing Zone complex near Athi River Township.
Globally, the Hong Kong Stock Exchange listed firm is recognized as the world's leader in consumer goods design, development, sourcing and distribution. The Company specializes in supply chain management of high-volume, time-sensitive goods for leading retailers and brands worldwide via an extensive global network.
By entering the Kenyan industrial space, Li & Fung will be extending its reach beyond its current operations in Egypt, Mauritius, Madagascar, Morocco and South Africa.
Speaking when he hosted Li & Fung executives in his office, Ministry of Industrialization and Enterprise Development, Cabinet Secretary, Adan Mohamed, said that global players are trooping to East Africa with a keen eye to set shop in Kenya.
The Ministry of Industrialization, he said, is sparing no effort to revamp the textile sector and is rolling out a raft of measures to attract the best players at the global stage. “With the $300bn AGOA market largely untapped, there is a great opportunity to create jobs in apparel manufacturing in the short term as a quick win to address the unemployment challenges currently faced in Kenya,” he said.
Adding that: “the government has committed resources to revitalize the textile sector that will ensure its competitiveness is un-matched in the region and that Kenya is well positioned to become the regional hub for textiles and apparel production.”
Li & Fung Limited operates one of the world's most extensive global networks, with more than 28,000 staff members work across over 300 offices and distribution centers in more than 40 economies and will be among the first beneficiaries of the recently announced textile city should they choose to expand their operations into Kenya.
Li & Fung's sourcing business covers a wide range of consumer products, from soft goods (garments and apparel) to hard goods (non-apparel products such as toys, home furnishings, sporting goods, footwear, and health and beauty products). With its comprehensive product design and development capabilities, Li & Fung is able to assist its customers by taking an initial design idea all the way through to the finished product.

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